The Results

Secure your biggest financial asset.

When was the last time you calculated the percentage of your net worth tied up in your business? Unless you purchased or inherited it, it was probably worthless when you started it up. Now it’s probably your biggest asset, and, when the time comes to sell, you’ll want to get full value to fund your retirement or other interests.

But... 95% of owners end up unhappy with what they received for their business. Avoid thier fate by working with me to improve your Value Builder Score

Take control of your destiny

Nearly 80% of businesses listed for sale fail to find a buyer. Approximately 70% of businesses fail when the make the transition to the second generation. Not great odds of success. One of the key problems is the business's over-dependence on the owner / founder.

Together, we'll reduce your business's reliance on you, so that you have choices: hold on to it without the stress of running it on a day-to-day basis ... sell it immediately (without an earnout) if you get an outlandish offer ... or transition it easily to the next generation.

Unlock your hidden treasures

Imagine selling your home and the buyer finding a Caravaggio painting under an old mattress in the attic worth almost $166 M. That’s what happened to one unlucky homeowner in Toulouse, France, in 2019.

Like that homeownever, your business has hidden treasures. We’ll uncover them, then develop them to their full potential to give you competitive advantage, better margins and higher profits. And, by being paid full value for all your assets when you sell your business, you’ll avoid the sickening fate of that poor homeowner.

Banish your silent killers

Taking your blood pressure is one of the first things most doctors do before treating you for just about anything. It’s a reliable indicator of silent killers from heart disease to poor circulation. Likewise, your Value Builder Assessment gives you an early warning of your business’ silent killers.

We’ll diagnose those areas which will damage your company's long-term health if left untreated. Working together we’ll address the causes of your silent killers and build a fitter, more sustainable business.

Make more money

Higher sales don’t always convert into more cash in the bank. Your value proposition will be so clear and targeted to your niches you’ll be able to charge premium prices and achieve higher margins. You’ll have a better understanding your profit and cash levers and use that information to reduce your operating cash cycle.

Ultimately, improving your Value Builder Score will increase profits (many of my clients have more than doubled their profits within two years), allow you to grow as fast as you want and put more cash in the bank.

Have more time for yourself

For many owners, their business consumes a huge amount of their time, and they end up sacrificing their health, family, or lifestyle to protect their business. Perhaps the most valuable personal benefit of the programme is that it gives you back the one thing money can't buy - Time.

The day-to-day operations will be able to run (mostly) without you, giving you the freedom to choose how you spend your time. One owner has reduced his 70-hour workweeks to 8 to 5 Monday to Friday. and has only worked two Saturday mornings in the last 5 years. His business is worth at least 20 times more too.

What to expect from the program

Here's some of the things we'll cover through during the program...

Move to working above and on, not in, the business

How to structure your day, week, and quarter to protect your personal time so you achieve more
Learn to delegate so your team enjoy taking ownership and accountability, freeing up your time to work on the highest value add activities
Monthly coaching sessions to keep you focused and accountable for increasing company value
How to make better decisions to keep the business moving forward more smoothly and rapidly

Define your business North Star

Use the North Star to get everyone 100% on the same page with where you’re going and how you’re going to get there
Articulate your organising thought so everyone gets why you do what you do
Define your core values to attract, recruit and keep the right people, and the organisational terrorists “deselect” themselves
Set your guiding principles so your team do the right thing even when there’s no process or policy to follow
Create a courageous vision that keeps everyone focused on the ultimate outcome

Know and manage your business’s value

Benchmark your business against 71,000+ others to see how you're performing compared to other businesses in your sector
Receive a 30-page report detailing how you're performing with improvement suggestions
Individual value driver scores to give you clarity on where you're performing well and where the biggest opportunities lie
Scenario planning to see how improving the individual scores increases future valuations
Re-valuations to measure progress and identify new actions to hit your target valuation

Set your team up for success

Develop an accountability chart that aligns the organisation to deliver the strategy
Design your organisation structure to reduce costs and improve productivity
Write role success cards that keep your team focused, motivated, and engaged
Remove ambiguity and confusion for employees, customers, and you, making everyone’s life easier and reducing frustration and tension
Why giving your employee's equity isn't a good idea, and how to create bonus schemes that fairly reward and retain key employees

Get stuff done more efficiently

Why everyone should have a number, and how you use that to inspire your team and have them hold each other to account
How to use the 90-day rock'n'roll approach to ensure you and your team are focusing on the most important development activities
How to implement a 90-minute weekly focus meeting that keeps everyone aligned and key projects on track
Develop and use a dashboard that allows you to act early to avoid major issues

How you’ll scale up with ease

Use the Trifecta of Scaling to identify your most scalable products and services
Design and build a repeatable, teachable, and valuable offering
Stop selling time and start selling products to give you more profit / hour
Identify your core competencies and leverage them to drive competitive advantage
How to create the core processes that drive more consistency, scalability and profitability

How you'll maximise your growth potential

Identify your industry's prevailing winds and use them to increase your growth rate
Move from the red ocean to your blue ocean to drive profitable growth
Define your inch-wide, mile-deep customer segmentation for rapid growth
Use the four growth-risk quadrants to develop more opportunities for your business
Determine if acquisition is a good path for your growth strategy

Establish monopoly control for better margins

Why monopoly control drives premium pricing, better margins, and higher profitability
Identify / create your uniqueness so you've no competition for your customers
Develop offers that allow you to charge premium pricing and improve your profitability
Ensure every element of your business model interlinks to protect your uniqueness
Reposition your competition and turn their key advantage into a weakness, so your sales conversion rates increase

Escape hub and spoke to focus on the big 'stuff'

Understand when you’re drifting into the owner’s trap and how to stop it happening
Move from being the Rainmaker to being the architect of your future success
Implementing systems and processes to get the business running (mostly) without you
Build a highly engaged team, so you get 21% higher profitability and 20% higher income than bottom quartile companies
How to create core processes to systematise your business so you can deliver consistent results at scale (without you over-seeing everything)

Getting sales on auto-repeat to ease the strain

Evaluate the nine recurring revenue models and decide which is best for your business
Increase your recurring revenue to smooth your cashflow and make your business more predictable and less stressful
Extend the lifetime value of your customers reducing your advertising cost of sales
Learn how to calculate your customer lifetime value to acquisition cost ratio, so you know how much to spend on marketing

Build a repeatable sales process for consistent growth

Create a trigger statement that stops your target customer dead in their tracks wanting to know more
Discover why most testimonials are worthless, and use a proven system for getting testimonials that overcome your customers' objections before they even talk to you
Discover what true sales leadership is, and how to implement it in your business
Identify and systematise your most important process to drive sales growth and profitability
Discover why most new salespeople fail and how to make sure it doesn’t happen in your business

Predict and overcome future growth challenges

Track the one measure of customer feedback that forecasts future sales
Learn about the 4.5 hidden dangers of net promoter score and how to avoid them to protect future growth
Use the Gallup 12 to measure employee engagement and take action to improve your score (and profits!)
Measure the attractiveness of your company to employees so you can act to reduce the risk of losing good people (essential when you’ve more than 20 staff)

Become like Switzerland

Understand why no-one should be indispensable, and how to avoid this
Use the employee stack ranking tool to identify and manage over-dependency on any one employee
Use the Customer Concentration Matrix to protect your profitability and reduce business risk
Analyse your supply chain and create plans to reduce contingency risk

Improve your profits and free cashflow

Understand your key financial levers so you can increase profits and (more importantly) profitability
Develop a financial dashboard that keeps you in control of your financial performance
Identify the one number you need to calculate and track so your growth plans don't bankrupt your company
How to analyse your balance sheet so you can see if you're really making money
Increase your free cashflow to reduce bank borrowing and put more cash in your bank

Prepare your business for sale

Why the Owner's Trap makes your business worthless, and how to break free
How to create a succession plan for painlessly transitioning the business to a buyer, a family member, or your management team
Understand how acquirer's value businesses, so you can achieve the value you want
Discover the 3 buyer types, and what drives their acquisition strategy
How to identify the perfect buyer for your business, and make your company irresistible to them

Get yourself ready to sell the business

How to calculate your freedom point so you know when's the right time for you to sell
The 2 issues you need to address to avoid suffering seller's regret after your exit
Discover if you're personally ready to exit, and what’s holding you back
How to use the 5 step Exit Checklist for a happy (and lucrative) exit from your business