Insights

Insights

Long-form pieces for owners of trades, manufacturing, distribution and tech businesses: profit, growth, and the owner's time. One piece a month, written to be used.

October 28, 2026

What 29 Victoria Trades Websites Get Wrong

I scored 29 local trades and manufacturing websites on the five things a buyer needs a site to do. Here are the averages, the patterns behind them, and five questions that show you where your own site stands.